FALKOR
Your business generates thousands of signals every day.
Falkor shows you which ones matter.
An intelligence platform that connects the business's data, surfaces relationships that isolated dashboards can't show, and puts context in the hands of whoever needs to decide.
The problem is seeing the whole business at once.
Instead of ten separate readings, one single reading: the same numbers, in the same context, with the relationships between them visible.
This is a product vision. Each connection is enabled project by project, according to the systems and data available at the client — nothing here is presented as an off-the-shelf integration.
We don't deliver pretty dashboards. We deliver a clear understanding of your business.
Revenue is on the expected trajectory, but gross margin is 2.15 pp below budget.
14 SKUs concentrate a significant share of capital that has been idle for more than 90 days.
Recurring customers increased their frequency but reduced average ticket this period.
“Here's your dashboard.”
“Here's what's happening with your company.”
Start with the answer. Go as deep as you want.
Why did my margin drop in August?
Your margin dropped 1.8 pp, mainly driven by three factors.
Higher share of categories with below-average margin.
Deeper promotions in certain clusters.
Higher share of subsidized orders.
Remaining residual effects for the period.
Falkor doesn't hide complexity. It lets the user choose how far to go.
The same intelligence, at different depths — with the Ask Falkor bar available on any screen, already loaded with that analysis's context.
What if you could test the decision before making it?
The environment where analysis becomes experimentation. It's not a separate product: it's one more layer of depth inside Falkor.
“I want to bring EBITDA back to 9% without reducing revenue.”
Falkor analyzes the available variables, builds scenarios and shows what each one requires — along with the assumptions behind the result.
- Reduce media
- Rebalance discounts
- Change mix
- Keep media
- Fix subsidized shipping
- Prioritize categories
Simulation is not a forecast. Every scenario carries explicit assumptions, a confidence level and limitations — because deciding with a number stripped of context is worse than not having the number at all.
What happens inside the company.
What happens outside the company.
What that means.
“My Morumbi store is underperforming.”
An isolated answer ends the conversation. An answer with context starts the decision.
Sales dropped 12%.
Sales dropped 12%, but foot traffic in the region fell, two competitors increased promotional intensity, your stockouts grew, and customers in that cluster migrated mainly from category A to category B.
An operational intelligence layer — not a set of tools.
Deciding better starts with seeing better.
Data shows what happened.
Context helps you understand why.
Simulation helps you decide what to do.
Falkor connects the three.